STEPS 3 & 4: Marketing

STEPS 3 & 4: Marketing

Step 3: Less is more. Once the home is prepared, we want to make sure that what agents and buyers see is not going to be just informative, but that it will also cause some sort of emotional connection. Homebuying is most often an emotional experience, so keep that in...
STEP 2: Re-evaluate the presentation of your home

STEP 2: Re-evaluate the presentation of your home

STEP 2: Re-evaluate the presentation of your home”‹.   Unless your home has been recently remodeled or is fairly new, you must consider that selling will cost you money to have your home properly prepared. For example, it costs a lot of money to put...
STEP 3: Compare Pending Sales (Homes in Escrow)

STEP 3: Compare Pending Sales (Homes in Escrow)

“‹Next, you must review comparable homes currently in escrow to those that recently sold. This will give you an idea of what buyers most recently were willing to pay.   Consider how quickly comparable homes went into escrow by looking at the Days on...