Demystifying Pricing For Sellers

Demystifying Pricing For Sellers

To all home sellers: this one’s for you. The┬átopic of pricing can be a testy one for both Realtors and sellers. However, it doesn’t have to be. The notion that pricing is more of an art than a science isn’t really true, as many of the cornerstones of...
STEPS 3 & 4: Marketing

STEPS 3 & 4: Marketing

Step 3: Less is more. Once the home is prepared, we want to make sure that what agents and buyers see is not going to be just informative, but that it will also cause some sort of emotional connection. Homebuying is most often an emotional experience, so keep that in...