STEPS 3 & 4: Marketing

STEPS 3 & 4: Marketing

Step 3: Less is more. Once the home is prepared, we want to make sure that what agents and buyers see is not going to be just informative, but that it will also cause some sort of emotional connection. Homebuying is most often an emotional experience, so keep that in...
Final Thoughts on Pricing

Final Thoughts on Pricing

​These days, buyers are hyper-informed. They have so much information at their fingertips, and they know what value to expect for their money. Real home values are no secret to anyone armed with information and perspective. Be wise. Expect that buyers know the market....
STEP 5: Set Your Price

STEP 5: Set Your Price

​These considerations will give you an idea if the market is going up, staying relatively the same, or perhaps softening.   ​Once you’ve taken all these factors into account, you should be able to come up with a market range within which to sell. The number...
STEP 4: Look at Currently Active Listings

STEP 4: Look at Currently Active Listings

​ Next, look at whats currently on market. How many homes are currently on sale in your area? How do they compare to your home in terms of price, features, and preparation?   Click below to continue.   STEP 5: Set Your...